New Car Technology Explained: How Hybrids Work

Hybrids are becoming more popular than ever before thanks to some innovative advancements in the industry. Made more efficient and eco-friendly, hybrid models are being offered or researched by most major manufacturers. Here is some information explaining how hybrids work.

According to Edmunds, the most basic explanation is that a hybrid combines a small gasoline engine with an electric motor system. Typically, the electric motor is used at low speeds and supplements power when accelerating, passing, etc. While the first hybrid offered worldwide was the Prius, there are several models now on the market.

A hybrid works by storing electricity in a battery system and then using this power in a motor. This stored power is produced either through an outlet (and used in a plug-in hybrid) or it is made by the engine itself. In some models, the power from the gas engine is split, with some energy going to the wheels, while the other goes to a small generator to produce power for the batteries.

Other intelligent systems in hybrid models include regenerative braking, which uses friction from brakes to produce power, and electricity monitoring systems. You can activate features like some sort of Eco-Mode, use all electricity, or switch on a power “boost” for high-performance designs.

What are the advantages? Hybrids save more fuel, but they also limit emissions and increase performance. The Hyundai Sonata Hybrid comes with standard hybrid and plug-in hybrid designs. Car shoppers interested in the Sonata Hybrid should also see the Tucson Fuel Cell vehicle.

2015 Hyundai Sonata Hybrid

2015 Hyundai Sonata Hybrid

Hyundai Super Bowl Sweepstakes: Enter to Win Tickets and More

football fieldHyundai is giving 25 football fans the opportunity of a lifetime. As an official sponsor of the NFL and Super Bowl 50, the brand is giving a pair of tickets (50 total) to 25 fans, as well as lodging, transportation, and more.

Contestants for the Hyundai Super Bowl Sweepstakes can earn points that increase the likelihood of winning, according to Hyundai. Fans can earn entry points by registering at football.hyundaisweepstakes.com for 1 point, by test driving at a local dealer for 10 points, and by getting friends to enter (5 points). Contestants can have a total of 16 points.

“With these sweepstakes we want to give back to fans of the Hyundai brand,” said Trea Reedy, senior group manager, experiential marketing, Hyundai Motor America. “By giving 50 fans the chance to spend a night in the heart of the action, at one of the world’s biggest sporting events, we hope to give them an experience that they won’t soon forget.”

Hyundai has been busy connecting with NFL fans all year, and will run a series of Super Bowl ads during the game in February. This is just one of many ways Hyundai is celebrating its new participation with the NFL.

New Hyundai Ioniq Teaser Revealed Before Big Debut

About a month before the big debut in January, Hyundai has released an all-new teaser image of the upcoming 2017 Hyundai Ioniq, giving us a sneak peek at the much-anticipated electric vehicle.

We’ve been looking forward to the Hyundai Ioniq ever since it was first announced, especially since it will be an industry first: offering the option of a hybrid (HEV), plug-in hybrid (PHEV), or battery electric (BEV) powertrain.

You can check out the Hyundai Ioniq teaser picture here, to get a good look. The image is merely a silhouette, but it does give a clear outline of the vehicle’s general shape. Hopefully, Hyundai will release more pictures before the release date.

The 2017 Hyundai Ioniq is looking to blow its competitors out of the water, and we can’t wait to see how it performs. In the meantime, visit us anytime at Gossett Hyundai to explore our current Hyundai models.

All-New 2016 Hyundai Tucson Earns Best Compact Crossover Award

2016 Hyundai Tucson

Interior of the 2016 Hyundai Tucson

Ruedas ESPN presented the all-new 2016 Hyundai Tucson with the “Best Compact Crossover” award during the 45th annual Miami International Auto Show, marking the fifth consecutive time a Hyundai has been honored by the Spanish-language automotive radio show in the United States.

Ruedas ESPN can be heard on more than 48 radio stations in the country as well as on SIRIUS and XM channel 157. From 11am to 1pm on every Sunday, hosts Sergio Rodriguez, Niky Pauli, and Jaime Florez have a conversation about cars, motorsport, and engineering with thousands of Hispanic listeners.

The all-new 2016 Hyundai Tucson was chosen at the winner of the “Best Compact Crossover” award by an expert panel of jurors based on multiple key attributes, including comfort and design.

“The all-new 2016 Hyundai Tucson has everything a young family needs and more,” said Jaime Florez, one of the aforementioned hosts. “The Tucson is a class-leading compact crossover with its appealing combination of bold design, comfort, functionality and advanced safety technologies.”

Regardless of the language you speak, everyone can appreciate the new 2016 Tucson. Give it a whirl at Gossett Hyundai!

Hyundai October Sales Up 20%—A New Record!

How do you know it’s been a good month? When no month before has ever been as excellent, of course!

Hyundai October sales have been revealed as the best in the automaker’s history, with 60,005 units sold—up a whopping 20% over the same period last year—making it a very good month indeed.

Driving the sales forward were the all-too-popular SUVs and CUVs, represented by the Hyundai Tucson, Santa Fe, and Santa Fe Sport, which attract hundreds of prospective customers every week at Gossett Hyundai.

2016 Hyundai Tucson

2016 Hyundai Tucson Available at Gossett Hyundai

Together, Hyundai Santa Fe and Santa Fe Sport sales were up 25% for the month, while Tucson sales reached nearly 7,300 units, marking an incredible 103% increase over October 2014.

That’s not to say sedans didn’t do well either: the Elantra had its best October ever with sales up 24% and the Veloster appealed to even more sports car fans than usual with sales up 30%.

It seems new car shoppers really do know where to find the good stuff!

The ARK Performance Genesis: Redefining Power and Luxury

2014 Hyundai Genesis Coupe

Current Hyundai Genesis Coupe

Preparing for the seventh consecutive SEMA show this year, Hyundai decided to partner with ARK Performance, a car-tuning company known worldwide for its impressive designs. So far, the ARK Performance Genesis is making quite a stir in the car enthusiast community thanks to its powerful engine and seek exterior.

According to Hyundai, the ARK Genesis has a wider look to give it a more athletic stance, a redesigned dash, racing gauges and steering, and tons of carbon fiber. Under the hood, this model has a 4.0-liter Stroker Kit, which builds on the standard 3.8-liter V6 engine.

“The Genesis Coupe is the perfect platform for developing our performance product lineup,” said Kevin Bentley, Marketing and Sales Manager, ARK Performance, Inc. “Hyundai’s 3.8-liter engine is strong enough to handle all the extra power we’re now developing, and the chassis is well balanced and easy to modify, allowing us to create this lowered, aggressive stance while maintaining that clean look we’re going for.”

This model also has new pistons, rods, and a crankshaft, as well as custom wheels, suspension, and more. Basically, the whole exterior has been re-contoured, and the interior has some serious upgrades, including a premium speaker system, AiM Sports digital display, a custom threaded shifter, and more.

High-Performance Hyundai ‘N’ Sub-Brand to Debut at Frankfurt Auto Show

HyundaiHyundai recently announced plans to unveil its new high-performance car sub-brand ‘N’ at the Frankfurt Auto Show. N will build on Hyundai’s resume of motorsports as a primary competitor in the World Rally Championship, and their reputation for innovation in the realm of high-performance vehicles. The Hyundai N sub-brand lineup will only have three cars for the show, but the models themselves are unique and bold examples of Hyundai’s dedication to the genre.

One of the cars to debut is the i20 WRC prototype. A modified i20 has already been seen competing in rallies, and this i20 is currently undergoing rigorous rally testing. The car is expected to compete in the 2016 FIA World Rally Championship at Rallye Monte Carlo.

Two other cars in the lineup are the Hyundai N 2025 Vision Gran Turismo and the Hyundai RM15 concept cars. The RM15 is particularly striking in its design; it was made to hold its engine in the center as opposed to under the hood, in order to better distribute the car’s weight and center of gravity.

The unusual concepts in the Hyundai N sub-brand are certainly eye-catching and put a new spin on high-performance cars. Hopefully there will be much more to come from the new sub-brand as the company continues creating innovative new vehicles.

Hyundai’s #ThisIsLoyalty College Football Marketing Campaign Returns

Hyundai knows a lot about loyalty. The brand has been the number one brand for customer loyalty for the past six years. Every fall for the past five years, it’s been celebrating that title by bringing back the #ThisIsLoyalty college football marketing campaign.

The premise behind the campaign is likening Hyundai’s customer loyalty to the loyalty of avid sports fans. The campaign itself will involve regional advertising, game day activities, and engagement with football fans on social media. Hyundai partnered with 17 universities for this event and will be hosting on-site activities at those universities during football games. The ad campaigns will target football fans, and the #ThisIsLoyalty hashtag invites fans to share pics, posts, and tweets expressing their loyalty.

The campaign is Hyundai’s way of connecting with the next generation of car buyers. Millennials who are entering college now are four or five years away from graduating, starting their life–and making their first car purchase as an adult. The #ThisIsLoyalty college football marketing campaign could connect with and leave a lasting impression on these future car buyers.

2016 Hyundai Tucson Pricing Starts at $22,700

The Hyundai Tucson is one of the most popular crossovers on the market. In 2016, it will also be one of the most affordable.

2016 Hyundai Tucson

2016 Hyundai Tucson

According to a press release from Hyundai, the 2016 Hyundai Tucson pricing will start at $22,700. That price makes it one of the most affordable SUVs available.

Decked out with the latest and greatest technologies for both entertainment and safety, the 2016 Tucson is the perfect vehicle for any journey.

This crossover is available for purchase at four different trim levels, each with their own level of luxury: the SE, the Eco, the Sport, and the Limited.

“The all-new Tucson hits the sweet spot of what consumers are looking for in a compact crossover with competitive pricing advantages at every trim level,” said Scott Margason, director of Product Planning at Hyundai Motor America, in the press release.

By how popular the model is here at Gossett Hyundai, we can see just how many sweet spots the Tucson hits.

Android Auto Software Available for Hyundai Sonata

2015 Hyundai Sonata InteriorHyundai is an automaker always ahead of the competition when it comes to technology. It comes as no surprise that Hyundai is the first and only automaker to feature Android Auto on its vehicles. Where can you obtain such a piece of technology? Right from the comfort of your home computer!

According to a Hyundai Press Release, the Android Auto software can be downloaded for free at MyHyundai.com. The technology is available to 2015 Hyundai Sonata owners currently, with an expansion to more vehicles of the Hyundai fleet on the way.

It’s a simple process. All you need is a MyHyundai account and internet access. The software can be downloaded here.

However, for those who are more comfortable with others uploading the software, the process can be completed at Hyundai dealerships nationwide.

“This is the first time we’ve made a software upgrade available using the MyHyundai portal,” said Michael Deitz, senior group manager of Connected Care at Hyundai Motor America, in the news release. “Sonata owners can add more value with Android Auto in an easy-to-do upgrade that takes less than an hour.”

Stop by Gossett Hyundai today to upgrade your Sonata with Android Auto software!